Dear SDCCE Community,
It is my honor and privilege to invite you to be a part of San Diego College of Continuing Education's new brand identity. After several months of hearing from the San Diego community and listening to students, faculty and professional staff, the SDCCE unveiled its brand makeover.
Necessitated by a need for more cohesive messaging, SDCCE partnered with Carlsbad-based GradComm in developing the months-long rebranding initiative, the first such project of its kind at the college in well more than a decade. The aim: ensuring even more people in the region are aware of the College of Continuing Education and its impact on building the regional economy and transforming lives.
The initiative includes a new visual identity, new motto (Forward Together), new logo, new wordmark, new colors (purple as a primary color; yellow, blue and red as secondary colors), a new brand style guide, templates for social media, a cohesive strategic marketing plan to guide messaging, consistent use of standardized fonts (Montserrat with a dash of Cervantes) and more. Messaging themes include “Let’s Go,” “Let’s Dream,” “Let’s Grow,” and “Let’s Succeed.”
The rebrand, which was revealed to the college community at fall Convocation, will be rolled
out in phases over the remainder of the year. Our Public Information Officer Brenna Leon Sandeford will be leading brand trainings in the coming months. Stay tuned for more information!
As of today you have access to the style guide, logos and the option to change your email signature, and download for use Institution Presentation Decks and Zoom backgrounds. For these assets please visit our Communications and Creative Services web page, for class and event flyers and other creative assets fill out a project request form:
To change your signature, follow this template outlined in the style guide or use the email signature generator on our web page for your convenience.
SDCCE's New Creative at a Glance
Enrollment Updates
SDCCE’s overall enrollment for fall stands at 28,237 (12% greater than this time last year, and a 4% increase from last week), with a fill rate of 74%, which is lower than last fall’s (81%). SDCCE’s overall headcount is currently 15,381, an increase of 15% compared to this time last fall (13,422) and a 2% increase from last week (15,077). FTEF scheduled for the fall semester is 10% higher than last fall (188.72 to 171.98). View the enrollment report.
Campus Updates
SDCCE will “Go Live” on CCCApply Noncredit on October 31.
SDCCE applications will be closed from October 21st to October 30th. We are excited to announce our enrollment process is changing. During the upgrade process, our application will be closed. Look for our new application on October 31st and enroll in as easy as 1, 2, 3! SDCCE is Moving Forward Together. For more information, please contact (619) 388-SDCE (7323) or sdcceoutreach@sdccd.edu.
KPBS featured SDCCE’s Immigrant-Based Support Program, Counselor Victor Gonzalez, and events for Undocumented Student Action Week
Univision featured SDCCE’s English as a Second Language, classes, students, and faculty, Diana Vera-Alba
In the coming weeks, SDCCE will be featured on an episode of ViVE CALIFORNIAS - CGN Noticias to highlight all free certificate programs and in Cal Matters to highlight the increase of older adult learners ages 50+ going back to college.
SDCCE proudly joined the SDCCD to raise money for the Keeping the Promise fundraiser via social media on October 18. On October 20, the District announced $50,960 in donations were raised during the annual giving day. Thank you to everyone who donated. Your generosity is helping Promise students achieve more and go farther.
Celebrate Filipino American History Month with SDCCE:
TUESDAY, OCTOBER 24
Ultimate Bayanihan Experience (U.B.E., “Bayanihan” meaning community spirit)
11:15 a.m. - 1 p.m. | Educational Cultural Complex Foyer & Patio
Immerse in a cultural and educational experience, enjoy Filipino sweet drinks and pastries while watching cultural performances and later participate in an open mic to share appreciation highlights of someone who has made you feel part of the bayanihan at the Educational Cultural Complex.
WEDNESDAY, OCTOBER 25
Noon - 2 p.m. | Educational Cultural Complex Room 169
Ultimate Barkada Event (U.B.E., “Barkada” meaning friendship) Cultural food, games, and fun activities!
WEDNESDAY, OCTOBER 25
7 p.m. | Zoom
Talking Story: Sharing Our Experiences of Being Filipinx American
Listen to a panel of Filipinx American educators from City, Continuing Ed, Mesa, Miramar Colleges, the San Diego Community College District, and Palomar College share their experiences.
The SDCCD Police Department will host the Rape Aggression Defense Basic Self Defense Training program on December 9 & 10 at the Educational Cultural Complex from 8 a.m. to 3 p.m in room 169. This is a free 12 hour program (must attend both sessions) and it’s offered to SDCCD faculty, staff, and students (WOMEN ONLY). The Rape Aggression Defense is a program of realistic self-defense tactics and techniques. The R.A.D. Systems is a comprehensive, women-only course that begins with awareness, prevention, risk reduction and avoidance, while progressing on to the basics of hands on defense training. Courses are taught by nationally certified R.A.D. instructors. To register contact, Angie Kasinak: akasinak@sdccd.edu
Juan Salcedo has been promoted to Research and Planning Analyst at CE’s Planning, Research, and Institutional Effectiveness Office (PRIE), effective October 23. Congratulations Juan! Co-Progam Chair of SDCCE’s Skilled and Technical Trades Brad Dorschel has been accepted to the Association of California Community College Administrators Professional Development academy. Congratulations Brad, we look forward to your journey and the critical knowledge you will bring to SDCCE! In light of the LGBTQIA community being under attack recently, SDCCE's LGBTQIA student success coordinator Dr. Lisa Carulli shared the anniversary of Matthew Shepard’s death featured on the Today Show. At SDCCE we believe it is crucial to uphold the principles of fairness and non-discrimination, ensuring that all individuals, regardless of their sexual orientation or gender identity, can live free from prejudice and enjoy the same rights and opportunities as everyone else. Be Well will host a Healthy Relationships workshop for students and employees on October 26 at the Educational Cultural Complex from 2:45 - 3:45 p.m. in Room 79. Use Flex ID# 31178. A reminder that all requests of the Communications and Creative Services Department must be approved by a dean or vice president and requires submission of a request form. You can find the Project Request Form link on the Communications and Creative Services Page of our website. Please allow ten working days for a request to be completed. If a request needs immediate attention, please complete the form and contact the Public Information Officer.
President's Updates
The new graphic novel, Avenging for Equity: Race-Conscious Leaders Transforming California Community College Pathways features San Diego Community College District Acting Chancellor Gregory Smith and myself! We are deeply honored to be a part of this project with USC Race and Equity Center! This is equity at its finest. Learn more about Equity Avengers, powerful stories that show race-conscious leadership at racialequityforccc.com/briefs
I am honored to share I have been appointed to the San Diego Workforce Partnership – Workforce Development Board (WDB).
The Research Corner
This week, we invite you to check out a resource developed by our partners from the District’s Institutional Effectiveness and Research Office, the SDCCD Facts on File 2022/23 Report. This data product includes information on student enrollment, outcomes, and transition. Moreover, this report also includes data pertaining the demographic composition of SDCCD’s -and SDCCE’s- employee population. Take a minute to review this resource and email jrivas@sdccd.edu if you have any questions.
President's Office Hours
President's Office Hours are back! Individual zoom meetings will be 20 minutes and are available on a first come first serve basis. If you would like to schedule a virtual appointment with me, please email sdccepresident@sdccd.edu for detailed information.
Best,
